Stop buying leads! Generate them with your own campaigns
Cheaper and better quality
We put in place solutions so that you can be autonomous and independent in your acquisition of B2C and/or B2B leads.
Get a customized and tailored solution, which you will own with all the tools provided.
Qualified leads across multiple channels
We set up the entire environment to qualify and quantitatively obtain your target leads.
There is no one-size-fits-all solution; the direction of your lead acquisition strategy depends on the nature of your business and the targeting you need to implement. Feel free to contact us to discuss your specific needs.
leads generated per month
€ of monthly budget managed
%
satisfied customers
Landing page
We provide the creation, design and technical configuration of your landing page with form + A/B to ensure on-site collection via both SEO and SEA.
Adwords
We adapt the AdWords SEA strategy and configure everything to ensure conversion tracking with multiple competing ad groups. We can also work on display and pre-roll video campaigns.
SEO
In parallel with SEA campaigns, SEO optimization work on target search semantics will benefit you in the long term.
Premium advertising
We also work with premium ad networks like taboola or ligatus on native ads if you want to give visibility on very high-quality media.
Facebook Ads
We set up your Facebook campaigns, including creating visuals and configuring the Facebook pixel. We use multiple optimization approaches, giving you a complete overview through the business manager.
Monitoring & reporting
We provide IT monitoring and campaign analysis in order to work on long-term optimization with regular feedback and adjustments.
Emailing
Via Elasticemail We handle server configuration (SPF/DKIM) to prevent spam and create the graphic design and send the emails. User tracking and segmentation are included.
Branding and target audience
Beyond the technical implementation of campaigns, we ensure the creation of a uniform and homogeneous branding to ensure overall consistency and professionalize your image.
Tailor-made qualified lead acquisition strategy
- SEO work and inbound marketing strategy
- Lead nurturing and quality content strategy
- Multi-platform SEA: Facebook/AdWords/LinkedIn/Premium
- Optimization: A/B testing, CTAs, landing pages, forms, white papers...
1 – Define the lead generation methodology
It is essential to know the nature and profile of the lead being sought in order to establish a suitable strategy with the appropriate promotional levers.
For example, if you're only targeting B2B clients, then the targeting and promotional strategies used will differ from those used for B2C. Furthermore, selling a service or a product will not attract a prospect in the same way, simply by considering the visual and tangible aspects of a product.
2 – Implementation of SEA campaigns and content
Once the need is clarified and the strategy established, we ensure the creation of all the materials, content, visuals and tools in order to launch your campaigns.
We handle the implementation of web content, analytics and reporting tools, as well as the long-term optimization and monitoring of your promotional campaigns. However, you retain control over the actions taken and have an overview of all communication elements.
3 – Convert your qualified leads into customers
With the objectives set and the continuous optimization in place, all you have to do is process the qualified leads. They are made available by email or Excel file with all the contact information.
Delivered like a hot meal, you have a clear overview of all the leads collected and their origin thanks to the campaigns' UTM tags. We can optimize campaigns by considering the quality of the processed lead based on its source. You can also import them into a CRM to process them as you see fit.
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Generating our own leads costs us less than buying them
Indeed, in the long run, you are self-sufficient and have no need to buy leads whose origin or even longevity you don't know. It's clear that the setup costs are quickly reduced, knowing that you pay a margin of 201 to 1001 TP3T on the bulk purchase of leads.
FAQ
Do you have any questions about the proposed solutions and approaches?
For any other questions, please feel free to contact us directly by phone or email:
What will the cost per lead be?
The CPA, or cost per acquisition, depends entirely on the nature of your business; a lead for insulation will cost significantly less than a lead for buying a swimming pool. Leads in the finance and investment sectors are among the most difficult to acquire.
What is the implementation timeframe?
Setting up the entire conversion funnel and the campaigns/tools tailored to your lead generation takes less than a month, including iterative feedback between the client and the service provider.
Can I pay based on results?
We don't work on a performance basis, but on a service basis, with a quote provided. This allows for a clear and precise overview of the elements implemented. Performance also depends on your content and how you handle leads.
How is the follow-up carried out?
The optimization phase is included in the price with its monthly support, unlike many providers there is therefore no % commission on your advertising budget which is therefore to your advantage.
Do you want to get started?
Let's quickly implement your lead acquisition strategy
